marketing
A candid view of [integrated] mobile marketing campaigns in Kenya.
This is the first post I have done on this blog after what has been a horrid 2 days. This blog went offline after I attempted to do a routine upgrade, the sort of which I have done many times when a new version of WordPress comes out (which is
Google announces strategic partnership with KeNIC.
Google this morning announced a strategic partnership with the Kenya Network Information Centre (KeNIC) at the 2011 Annual General Meeting (AGM). KeNIC is the registry for Kenya’s Country Code Top Level Domain (ccTLD) which is .KE. Joe Mucheru from Google stated that currently their aim in Africa is to make
Suddenly, Digital Marketing is Hot in Kenya.
I’m not sure when it happened, exactly, but digital marketing is suddenly hot in Kenya. It was not too long ago that I did a two part article here on this blog complaining about how local Ad Agencies did not “get” digital marketing and were more often than not going