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In the latest episode of the Pure Digital Passion podcast I got to have an inspiring conversation with Kiiru Muhoya, the co-founder and CEO of Fingo. At just 27 years old, Kiiru is on a mission to transform the financial landscape for young Africans through Fingo, a fully digital bank,

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Localizing the Brand There are several very good reasons why Carrefour is killing it in Kenya’s retail sector! One of the things I have admired about their marketing campaigns is how well they have managed to localize and contextualize the brand in Kenya to make it actually feel ‘Kenyan’, even though

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In this edition of the Pure Digital Passion podcast, I had the pleasure of having a quick catchup with Farouk Ramji, the CEO of Mawingu, Kenya’s largest ISP dedicated exclusively to rural and peri-urban markets.  Our last conversation was in October 2022, and since then, Mawingu has experienced remarkable growth

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