Welcome to the latest episode of the Pure Digital Passion podcast. This podcast was recorded at Shujaaz Inc’s HQ at the Acacia Building in Karen Office Park, where I had the honour of interviewing Rob Burnet, the Emmy Award-winning Founder and Chairman of Shujaaz Inc. Rob Burnet’s Journey: From the

I love my marketing WhatsApp groups in Kenya! As of yesterday morning, the latest topic of contentious concern and discussion is how a generative AI creative has been repurposed by Super Loaf for a billboard as seen in this post. The obvious issue here is an ‘original’ AI creative (if

I am on several popular marketing WhatsApp groups in Kenya and since last month there seems to be a growing sense of outrage, fear, and discontent that lots of Safaricom’s recent creative assets across traditional and digital marketing campaigns have been largely produced using generative artificial intelligence or ‘Generative AI’.