If Content Is The New Media Then Digital Influencers Are The New Media Moguls
Something happened to media a few years ago. Its a trend that is accelerating everyday. For all intents and purposes, media as we know it has effectively been transformed by digital. Whether its a mix of social media as well as other types of digital media, the trends suggest that
Kenya’s New Media Law Could Push Authentic Journalism To Social Media
The last few months have been a roller-coaster of sorts for the media in Kenya as they pushed to have a ‘draconian” media bill amended and expunged by Lawmakers. Their efforts and the general public’s outrage all came to naught last week when President Uhuru Kenyatta assented to the media
Mobile as media – Why it will change everything about marketing in Kenya, and the rest of Africa.
Its been roughly 3 months since I joined InMobi as Sales Director for Africa. InMobi is the leading independent mobile ad network in the world with a reach of 0.5 billion users per month and close to 100 billion ad impressions via 12,000+ mobile web sites and mobile apps. I