Media
It’s time to get serious about digital marketing measurement in Africa.
If your marketing online in Africa, chances are you could be seriously getting ripped off. I am talking about brands and businesses that are spending serious cash on digital marketing with a myriad of online publishers. The reality is that in many cases, the places where they are marketing are
The Bharti Airtel effect begins taking shape at Zain with new low tariffs.
In two full page ads in today’s editions of the Daily Nation and the East African Standard, Zain has announced unprecedented low and permanent tariffs for both mobile calls and SMS messages to ALL networks in Kenya. In a move that is clearly geared towards wooing a large number of
The Standard quotes this blog (too) on the Android in Kenya.
This is a pleasant surprise! The Standard Newspaper also quoted this blog this week with regards to the post I made last week on Safaricom and Huawei launching the first Android-powered mobile handsets in Kenya. Earlier this week I made a brief post on the same whereby the Daily Nation