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Kenya

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This is a presentation I made earlier today at the Consumer Insight ‘Reja’ Kenya Online Shopping Workshop. The presentation offers some interesting insights on the ‘as is’ state of e-commerce and online shopping in Kenya, as well as the future direction of things to come in 2015 and beyond. I

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This is a presentation on mobile apps marketing and discovery that I gave the students at the mLab East Africa on the evening 4th December 2014. It represents my thoughts on how mobile developers and startups can maximize the visibility, downloads and engagement of their mobile apps via various strategies

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Last week I blogged here about Facebook’s user demographics for Kenya as of November 2014. The data was quite insightful as it gave a sense of ‘who’ exactly Facebook’s users in Kenya are using criteria such as age and gender. This prompted me to do the same for Linkedin this

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