[Presentation] Online Shopping In Kenya – Debugging the Myths, Knowing What Works

This is a presentation I made earlier today at the Consumer Insight ‘Reja’ Kenya Online Shopping Workshop. The presentation offers some interesting insights on the ‘as is’ state of e-commerce and online shopping in Kenya, as well as the future direction of things to come in 2015 and beyond. I hope you find it to be useful. Enjoy!
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Online shopping is taking fraction in Kenya.Companies like Shop it Kenya are gaining good reputation in timely and efficient service.
http://www.shopit.co.ke