Content Marketing

[New Video & Audio Podcast] Social Media & Content Marketing Presentation at eCommerce Day Africa.
eCommerce Day Africa 2023 (www.ecommerceday.africa) is a networking and training event aimed at accelerating and making online businesses more professional. The first edition of eCommerce Day Africa took place from the 20th to the 22nd of September 2023 in Nairobi, Kenya, using a hybrid format. The event was made possible

If Content Is The New Media Then Digital Influencers Are The New Media Moguls
Something happened to media a few years ago. Its a trend that is accelerating everyday. For all intents and purposes, media as we know it has effectively been transformed by digital. Whether its a mix of social media as well as other types of digital media, the trends suggest that
Digital (Content) Marketing and Monetization Presentation at Kenya Music Week 2012.
This is a presentation on digital marketing and monetization for Kenya’s music industry that I gave today afternoon at the currently on-going Kenya Music Week 2012 in Nairobi. The goal of the presentation was to give Kenyan Musicians a practical approach to digital content marketing that would enable them to