Orange Kenya to launch mobile money transfer service.
In the news today, Orange Kenya plans to launch a mobile money transfer service to compete with Safaricom’s M-Pesa and Zain Kenya’s Zap services. Specific details as to when Orange Kenya plans to launch its mobile money transfer service have not been providedÂ as yet. Mobile money transfers in Kenya are just one of the ways that the mobile network operators are using to lock-in subscribers for the long haul as their Average Revenue Per User (ARPU) has dropped significantly due to tariff wars over the last couple of years.
We hope that the Orange Money will come out very smart than the existing money transfer services.
Now that the market is very competitive, we hope that the tarrifs will fetch each and every customer.