Is Twitter’s Marketing Power Going to Waste?
In an article featured on Fast Company web site, research conducted by Webtrends shows that Twitter is being under-utilized by companies for internet marketing. This finding is reinforced by additional research conducted by Facebook that shows Twitter-like stream feeds are two to four times more effective than other online methods of communication for getting your message to a larger audience – are marketing managers and their marketing agencies hearing this?! Read the full article here.
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