digital marketing

[New Video & Audio Podcast] Social Media & Content Marketing Presentation at eCommerce Day Africa.
eCommerce Day Africa 2023 (www.ecommerceday.africa) is a networking and training event aimed at accelerating and making online businesses more professional. The first edition of eCommerce Day Africa took place from the 20th to the 22nd of September 2023 in Nairobi, Kenya, using a hybrid format. The event was made possible

[New Video & Audio Podcast] The Evolution of Technology & The Internet: A Conversation with Ali Hussein On The Ali Talks Tech Podcast On My 25+ Year Career In All Things Digital In Kenya, East Africa & Beyond.
In a delightful reunion of sorts, I recently had the distinct pleasure of being a guest on the “Ali Talks Tech” podcast hosted by none other than Ali Hussein, a long-time friend and a significant figure in the East African tech scene. We traced back our roots to our days
Why digital marketing IS rocket science, even in Kenya.
I’ve meant to write about what I see as a major misunderstanding of how difficult digital marketing is for sometime now. More specifically, it seems to be a recurrent theme in Kenya that many people underestimate just how difficult it is to execute a successful and well thought out digital