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digital marketing

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A year ago, prompting AI well was a marketing advantage. Not anymore. It’s now just the basics — the starting point, not the edge. Two things moved the goalposts. First, AI is becoming a collaborator, not a tool. The newest tools don’t just answer — they chain tasks together, plan,

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Earlier today I had the distinct pleasure of being a guest on one of Kenya’s most popular urban radio stations, Nation FM 96.3. Hosted by Mariam Bishar and Brian Aseli on their ‘Morning Fix’ show, we dove into a one-hour segment dedicated to digital marketing and technology trends in Kenya

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I had the opportunity to facilitate a training session on content monetization at the Aga Khan University’s Graduate School of Media and Communications in Nairobi. The participants, from various parts of East Africa, are currently attending Masters Degree Programs at the University. My session was a key part of their

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