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branding

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Thanks to a heads up from Mark Kaigwa who let out the spoiler on Twitter today, looks like we can finally figure out who has been running the “incognito” and very visible campaign that asks “What does freedom mean to you?” in a major advertising campaign on TV and Print

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Sometime last month I attended the 15th edition of Brandscape’s Brand Forum at Blanco’s in Hurlingham, Nairobi. The forum brought together marketing and branding enthusiasts to discuss matters shaping brand direction and strategy. The forum’s theme was “Branding, what are the new realities” which went further to explore the changing

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By now, even if you are remotely connected to the internet, you would know that Facebook is one of the most popular web sites in the world. Facebook has over 200 million users as of this writing, and its rising every day. In Kenya, Facebook is the fourth most popular

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