No. I am not going to preach on how social media is going into overdrive in Kenya – you already know that, or you should know that already? In addition, as in my recent post on QR codes coming into print advertising in Kenya, I do not intend to go

I had planned to write a post on Eyeballs, a mobile advertising application a week ago but felt it would be best if I did so after trying it out for myself. Eyeballs is an opt-in mobile advertising application that enables advertisers to reach existing and prospective customers though their

The big news of the past week was the announcement from Google that it had acquired the mobile web ad network Admob for US$ 750 million. Now, for those who have been using or tracking the mobile web ad market for sometime now, this was no real surprise since Admob