Kenya Digital Migration ‘D-Day’ Consumer Checklist
Assuming everything goes according to plan Kenya’s long delayed digital TV migration will commence in Nairobi and its environs tonight on the 31st December 2014 – from midnight. This gave me the an idea to try and capture all the ‘key’ details on the digital migration as a sort of
Jumia’s Seemingly Unstoppable March To Becoming The ‘Amazon.com’ Of Kenya
Jumia is on a mission to become the ‘Amazon.com’ of Africa via its ever increasing footprint. To be more specific, Jumia now has a valuation of close to US$ 600 million after raising a US$ 150 million round last month to expand its operations on a continental basis. Indeed, Jumia
[Presentation] Online Shopping In Kenya – Debugging the Myths, Knowing What Works
This is a presentation I made earlier today at the Consumer Insight ‘Reja’ Kenya Online Shopping Workshop. The presentation offers some interesting insights on the ‘as is’ state of e-commerce and online shopping in Kenya, as well as the future direction of things to come in 2015 and beyond. I