In the late part of last week, both Orange and Safaricom in Kenya posted full page ads in the national newspapers promoting their own versions of DSTVmobile offers. Both ads are clearly targeting the impending South Africa’s Football World Cup that starts in June 2010 to boost sales. Previously, only

In the media this past week, Zain Kenya has launched “Jikonnect”, a range of low-cost (and apparently permanent) tariffs for voice calls on and off their network. The way Jikonnect works is that on-network calls between the hours of 6.00 pm and 6.00 am are only Kes. 3.00 per minute

I had planned to write a post on Eyeballs, a mobile advertising application a week ago but felt it would be best if I did so after trying it out for myself. Eyeballs is an opt-in mobile advertising application that enables advertisers to reach existing and prospective customers though their