Posts Tagged
Analytics
[New Video & Audio] DX5’s The Year Ahead 2024 Virtual Event: The Future of Work In A Generative AI World With Moses Kemibaro.
In this presentation for the DX5 The Year Ahead 2024 Virtual Event, I shared my thoughts about the future of work in a world where everything will be impacted by Generative AI. I focussed primarily on the area of digital marketing based on my 20+ years of experience as the
It’s time to get serious about digital marketing measurement in Africa.
If your marketing online in Africa, chances are you could be seriously getting ripped off. I am talking about brands and businesses that are spending serious cash on digital marketing with a myriad of online publishers. The reality is that in many cases, the places where they are marketing are