It seems that the latest trending hustle on Linkedin is virtual assistants or ‘VAs’ reaching out, somewhat aggressively, to first recognize the amazing work you and your business are doing (also known as buttering you up) before immediately switching to their ‘pitch’ where they offer to take over lots of

Ever since Safaricom started offering mobile data bundles, one of the phrases you often hear is how Safaricom ‘eats your bundles’. This popular but often unsubstantiated claim comes from subscribers ‘feeling’ their data bundles get used up much faster than they expect. Its something that has bothered Safaricom subscribers for

This year, something special is happening in the African media landscape. After a 16-year hiatus, the 25th Annual PAMRO Media Research Conference is making its grand return to Nairobi. This isn’t just another industry event; it’s a homecoming. It’s a pivotal moment for a continent grappling with digital disruption, the