Mobile as media – Why it will change everything about marketing in Kenya, and the rest of Africa.
Its been roughly 3 months since I joined InMobi as Sales Director for Africa. InMobi is the leading independent mobile ad network in the world with a reach of 0.5 billion users per month and close to 100 billion ad impressions via 12,000+ mobile web sites and mobile apps. I
Barclays Bank of Kenya launches Mobile Banking Services.
Earlier this week, Barclays Bank of Kenya (BBK), Kenya’s largest bank in terms of assets finally launched a mobile banking service, Hello Money. Hello Money is a USSD-based mobile banking solution that uses a secure gateway and PIN code entry for customers – this is far more secure than the