Well. It finally happened about a week ago that Jumia.co.ke went live in Kenya. Jumia is the Pan-African e-commerce brand of Rocket Internet that has already been operational in markets such as Nigeria and Egypt, and finally has made it to Kenya. As reported on this blog last month, it

I’m what you would call a veteran of sorts as far as the Internet in Kenya is concerned having worked for over 15 years in the space in a myriad of companies doing all sorts of Internet things. You could say I know a thing or two about how it