According to the news today, the Kenya ICT Board has issued a call for proposals from Kenyan firms and software application developers for grants to support local content and software applications. The grants are being coordinated via the Kenya ICT Board for the Transparency and Communications Project (TCIP) which is
Application Developers and Publishers in Kenya can now publish and distribute their mobile applications directly on Nokiaâ€™s OVI Store. The OVI self service tool provides an easy way to distribute and monetize local mobile applications and content by potentially reaching millions of consumers around the world who use Nokia devices.
Here is a great advertising age article I picked up on the future of mobile applications and their significant relevance to the future of marketing and engaging brand experiences. Its amazing how the future is arriving and what the implications of such developments will have for Africa’s digital marketing landscape