In this section I talk about internet marketing which is my number one passion in the world!
Just stumbled on a mention for a presentation I did for the Kenya Music Week 2008 in Brussel Airlines’ BSpirit Magazine. The article, titled, “Rising up the Scale”, explores the growth of internet marketing, social media, sales and distribution in regards to East African Music. Enjoy the read here.
Never, ever, under estimate Microsoft. In true win at all costs focus, Microsoft is re-packaging its online search service as “Kumo”, a word meaning spider and/or cloud in Japanese. This is hardly news since the announcement was made in early March 2009. But, couple this news with the fact that
The following audio files are recordings of a forum on the impact and relevance of new media on brands, especially in Kenya and the broader Pan-African region. The forum was organised by the Brandscape Foundation and held at the Palacina Hotel in Nairobi on evening of Tuesday the 7th April