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Earlier this week, Barclays Bank of Kenya (BBK), Kenya’s largest bank in terms of assets finally launched a mobile banking service, Hello Money. Hello Money is a USSD-based mobile banking solution that uses a secure gateway and PIN code entry for customers – this is far more secure than the

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“The greatest number of merchants and retail customers will be reached over mobile operators, not banks.” – Ken Njoroge Just came across this great post about Cellulant’s Ken Njoroge at Erik Hersman’s Whiteafrican Blog. Ken is a personal friend and former colleague from my days at 3mice, almost a decade

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internet marketing

Here is a great advertising age article I picked up on the future of mobile applications and their significant relevance to the future of marketing and engaging brand experiences. Its amazing how the future is arriving and what the implications of such developments will have for Africa’s digital marketing landscape

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