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africa

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For someone who considers himself to be on the very cutting edge of most things digital in Africa I have to confess that I am a laggard when it comes to free mobile messaging services like WhatsApp. I have to be honest that the main reason I use WhatsApp these

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Well. It finally happened about a week ago that Jumia.co.ke went live in Kenya. Jumia is the Pan-African e-commerce brand of Rocket Internet that has already been operational in markets such as Nigeria and Egypt, and finally has made it to Kenya. As reported on this blog last month, it

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At the end of 2012, Africa had over 750 million active mobile subscribers. This number continues to grow year on year and Africa is also the fastest growing mobile consumer market in the world. It stands to reason that this is a very interesting market for mobile marketing services since the

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